Irene has spent her career working in the fields of design, architecture and the arts. She has led communications campaigns for global brands and independent studios, developed collaborations and established clients as leading voices in innovation and thought leadership.

Her experience includes senior roles at Hauser & Wirth and Camron PR, where she advised a diverse set of clients such as Vitra, Perrier-Jouët, Kvadrat, Farrow & Ball, MUJI, Workstead, Calico Wallpaper, Rockwell Group, and The Harvard Graduate School of Design, among others. Irene has also worked on the press teams at Dia Art Foundation and Cooper-Hewitt, Smithsonian Design Museum. Through more than fifteen years of experience living and working in New York and London, she has cultivated an extensive network and trusted editor relationships.

Her consultancy was born out of a desire to work in close partnership with meaningful brands and businesses, delivering creative solutions and impactful results.